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Transfercar originates from the rental car industry where the car fleet moves in one direction according to the flow of tourists. This causes logistic problems for the car rental companies as their cars tend to pile up where they are not needed.

Today, transport companies charge over NZ$800 to relocate a car 1000km in New Zealand. Transport companies in Australia and the United States charge similar prices. The market potential for relocation cars in NZ is approximately 21,000 relocations per year in NZ, 63,000 in AU and in the US it is approximately 2,106,000.

Transfercar has developed and implemented a web application that facilitates contact between rental car companies and flexible travellers that would like to relocate the cars. The companies can list their relocation cars on the Transfercar website. The traveller can then view and request to drive a car through a number of different ways such as the website, SMS or email.

The solution offers real benefits to both rental car companies and travellers

For the rental car company
-Transfercar can arrange relocations with substantial cost saving compared to any existing alternative

For the traveller
-Easy to access free relocation cars

The revenue model is based on charging the vehicle owner a fee for every vehicle that is relocated via Transfercar while the basic service is free to the traveller. Additional revenue streams come from web advertising, cross-selling and extra services.

Transfercar

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